VISUALLY INSANE

My blogs

About me

Introduction This blog is an opportunity for me visually displays examples of Visual Merchandising that inspire and excite me. What is visual merchandising? "Visual" is about what you see. "Merchandising" is about making it look and work better. I visually communicate the brand, product, or message into an interactive shopping experience. "Visual" captures attention and compels the prospective customer to stop, look and to buy through the use of visual presentation. Visual merchandising today has become an indispensable and integral component of the fashion business. It is the tool or language that retailers use to communicate with the targeted customer. Mannequins are silent sales people. They do their job all day and night, never tiring, never complaining, and always quiet and never call in sick. Mannequins are the most dedicated sales staff a store can have.