Praveen K Rai
My blogs
Blogs I follow
| Gender | Male |
|---|---|
| Industry | Banking |
| Occupation | Professional |
| Location | Mumbai, Maharashtra, India |
| Introduction | Marketing Professional working with a leading nationalised bank. |
| Interests | Strategy, Branding, Consumer Psychology, Economics. |
| Favorite Movies | Saving Private Ryan, Cast Away, 88Minutes, Rang de Basanti. |
| Favorite Music | Soft Sufi, Bollywood. |
| Favorite Books | 22 immutable laws of branding, Strategic brand management keller/kepferer, Building strong brands, Brand Management- Verma, Brand Positioning- Sen gupta, competitive advantage & strategy - porter, Art of war, How customers think- zaltman. |