My blogs

Blogs I follow

Gender	Male
Industry	Marketing
Occupation	PhD Student
Location	Cincinnati, OH, United States
Introduction	I am a student in University of Cincinnati's Marketing PhD program and a former marketing consultant. In this program, I am required to read a huge number of research articles in the field of marketing. Some are too abstract for practical application but some others a very good & applicable. The purpose of this blog is to highlight some of the best articles and research I come across which might be helpful for practical application by marketers and entrepreneurs. I welcome any and all feedback (positive or negative) and hope people find this blog useful.