Kat Gordon

My blogs

Blogs I follow

About me

Gender Female
Industry Advertising
Occupation Creative Director
Location Palo Alto, CA
Introduction I am the founder and creative director of Maternal Instinct, a Palo Alto agency of creative problem solvers for marketing to moms. I am lucky enough to get paid to spend my days helping big and small corporations figure out how to make moms want to do business with them. (I don’t get paid for my nights and weekends, caring for my two boys, which is far, far more tiring.) My 20-year advertising career spans both coasts: in New York (my hometown) and San Francisco, my home today with husband Gene and boys, Henry and Benjamin. I have peddled products for every industry -- credit cards, wine, cars, magazines, jewelry, hotels, software, phone service -- and even picked up a Clio and a few ADDYs along the way.
Interests Tennis, baking, yoga, reading
Favorite Movies Rear Window
Favorite Books The Curious Incident of the Dog in the Nighttime, A Prayer for Owen Meany, My Life in France, Middlesex