James Berger
My blogs
| Gender | Male |
|---|---|
| Industry | Marketing |
| Occupation | Intellectual Property Litigation Consultant |
| Location | Evanston, Illinois, United States |
| Introduction | James T. Berger, principal of Evanston (IL) based James T. Berger/Market Strategies does extensive consulting and expert witness work for intellectual property attorneys throughout the U.S. His areas of expertise are marketing communications and surveys. His survey work focuses on trademark infringement issues including matters involving likelihood of confusion, trade dress, secondary meaning and generic-ness. He both develops IP surveys and critiques adversarial surveys. He is a faculty member at Roosevelt University where he teaches a variety of courses in marketing, is an often published business writer and an academic member of the International Trademark Association. He can be contacted at (847) 328-9633 or via e-mail at jberger@jamesberger.net. His Web site is www.jamesberger.net. |

