Bill Chiaravalle

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About me

Introduction Brand Navigation was founded by Bill Chiaravalle in 1999. Bill is coauthor of Branding for Dummies and has spent more than two decades focusing on and specializing in brand strategy, design and marketing for a broad range of global, national and regional companies in an extensive range of industries. While many marketing and advertising agencies include branding within their list of services, branding is the core of Brandnav’s business and has been the focus of Bill Chiaravalle’s career. Bill’s background includes serving at Landor Associates (a world-renowned agency and pioneer in brand strategy and design). While at Landor, Bill helped solve branding challenges for clients such as American Express, AT&T, Bacardi, Danone, Delta Airlines, FedEx, Gatorade, Hyatt, IBM, Microsoft, NEC, P&G, Smucker’s, Sunkist, and Trinchero Winery to name a few. Since founding Brand Navigation, Bill’s list of clients include the Annenberg Foundation, BendBroadband, the Chapman Cultural Center, Continental Mills, EcoTimber, Microsoft, Thomas Nelson Publishers, and many more.