Ali Riza Erbayrak
My blogs
Blogs I follow
| Gender | Male |
|---|---|
| Industry | Communications or Media |
| Occupation | Pazarlama & İletişim |
| Location | Bahcelievler / Istanbul, Bahcelievler, Türkiye |
| Introduction | As the Marketing & Corporate Communications Lead at Marshall AkzoNobel, I don’t just manage a brand — I build, protect, and amplify it. 🎯 I lead the full spectrum of brand communication with a strategic mindset, managing all marketing and communications budgets with precision and purpose. My focus: delivering high-impact visibility while aligning every effort with global objectives. 🚀 From leading three end-to-end pitch processes (PR, advertising, and social media agencies) to guiding my team through brief development, selection, and onboarding, I drive partnerships that elevate our brand voice and competitive edge. 🧠 I craft and execute both internal and external communication strategies that aren’t just consistent — they’re cohesive, bold, and built to inspire. I monitor KPIs, analyze impact, and optimize fast. 🛡️ Executive messaging, crisis navigation, employee engagement, stakeholder influence — I ensure our brand reputation stands strong across all fronts. At the core of my work: transforming communication into a strategic asset that moves the business forward. #MarketingLeadership #CorporateCommunications #BrandStrategy #AgencyManagement #CrisisCommunication |
| Interests | Pazarlama Yöneticisi | 360° İletişim Stratejisti | Çok Paydaşlı Yapılarda Marka Danışmanı #MarketingLeadership #CommunicationStrategy #BrandReputation #StrategicThinking #LeadWithImpact #FromStrategyToImpact |
| Favorite movies | I am legend, Chicago, Naturel Burn Killers, Frida, Cube Zero, |
| Favorite music | Jazz, Acid Jazz, Lounge |
| Favorite books | Satışın Kutsal Kitabı, A'dan Z'ye pazarlama, Görsel İletişim ve Grafik Tasarımı |