Andrew Whalley
My blogs
| Gender | Male |
|---|---|
| Industry | Education |
| Occupation | Lecturer |
| Location | Egham, Surrey, United Kingdom |
| Introduction | Andrew is a Teaching Fellow in Marketing joining RHUL in July 2008 after a year as a visiting lecturer. Prior to this Andrew taught at a number of universities, commercial training business and private universities in the UK, covering a number of Marketing and Business strategy topics. Before moving into higher education, Andrew ran a successful Consultancy and then an interim management practice, after several director level commercial roles in marketing and sales. Andrew helped found the Institute of Interim Management, and is a Fellow of the CIM, MRS, IIM & ISMM, as well as a Freeman of the City of London and a Liveryman in the Worshipful Company of Marketors. Andrew has also served as an advisor to the UK Sales & Marketing Standards body. Andrew is also an Ex-International American football coach, a qualified sports therapist and sports scientist, as well as a qualified coach in several sports. Andrew is currently undertaking a Ph.D looking at the interlinkage of fan theory models in sports marketing with co-creation of brand value using netnographic method. |