Linda
My blogs
| Industry | Marketing |
|---|---|
| Location | United States |
| Introduction | Linda has more than 20 years experience in marketing, management, and sales of consumer products, primarily fashion. Linda developed new products for Revlon. After obtaining her Bachelor of Science degree in Marketing from New York University, she held an executive position with Conair Corporation where she successfully managed several branded and private label brand portfolios. Later at Matrix Essentials, a division of L'Oreal, she spearheaded the marketing and promotional development for a new start-up division, which became 19% of total company sales. At Rusk, Inc., Linda led the team of new product development and brand managers. She was instrumental in developing their strategic and tactical marketing plans. At Beauty Systems Group, a division of Alberto Culver, she managed promotional and merchandising campaigns. Throughout her marketing career, Linda has consistently increased sales and market share for her company. |