Sarah Markillie
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Gender | Female |
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Industry | Education |
Occupation | Digital Marketing Assistant at the University of Chester |
Location | Chester |
Introduction | Hello, I am a Digital Marketing Assistant at the University of Chester. I monitor the Universities social media networks. I find it really interesting seeing the variety of messages from both prospective and current students, no two days are ever the same. Social media is a growing area in terms of marketing prospects and it’s really interesting to be a part of it and to harness the opportunities to promote the University. This includes setting up targeted adverts on Twitter and Facebook. Email marketing is another key part of my role. I design and put together emails which are sent to prospective students at key points during the recruitment cycle. As part of this I use our CRM system, Microsoft Dynamics to get the relevant data and to segment prospective students so that they receive information that is relevant to them. |
Interests | Shopping, going to the theatre, watching football, going to art gallaries, going to nice pubs/restaurants. |