jes

My blogs

Gender	Female
Industry	Internet
Occupation	Digital Strategist, Online Community Specialist, Web Producer
Location	Melbourne, Victoria, Australia
Introduction	I'm currently the Online Community Strategist at Lonely Planet. Under the leadership of Venessa Paech I create strategies to empower our travel community to connect with the brand through social media. Additionally, I provide consulting services to start-ups and non-profit organisations. As a digitial media strategist I help young brands find innovative ways to get their product in front of the right audience. Additionaly, I organize events for Girl Geek Dinners Melbourne. Meeting fellow women in tech is inspiring, and our dinners always spark new ideas. I earned my B.A. in Humanities at the University of Toronto. I've been working in digital media as an online marketing manager, optimisation analyst, content producer, copywriter and managing user generated content since 2004. In 2010, I enjoyed speaking at the Australian Marketing Institute and NARCO.
Interests	hiking, travel, reading, creative writing, meeting new people
Favorite Books	Don't Make Me Think by Steve Krug, Here Comes Everybody by Clay Shirky, Wikinomics by Dan Tappscott