My blogs

Blogs I follow

Gender	Male
Industry	Advertising
Location	Mumbai
Introduction	I am taking a break from the rigours of advertising and am writing about technology. How cool is that? Fact is, as long as I am writing, I enjoy what I am doing. As an advertising copywriter, my job is to persuade and sell. I have to consider questions like - Who am I talking to? What do I want to tell them? What do I want them to do? As a blog writer, I just inform my readers about the latest in technology. Plain and simple. As an advertising copywriter my job is quite hectic, filled with multiple projects at any given time. They need to be finished within a fixed deadline. No such pressures here. Question is, what if a reader decided to buy a product after reading one of my articles? Well, he can always thank me for that.
Favorite movies	Lord of the Rings - trilogy, Forrest Gump, The Godfather, Star Wars, all the movies directed by Mani Ratnam, Sholay, Gandhi among others.
Favorite music	Chariots of Fire, MS Subbalaxmi, Mozart, Beethoven among others.
Favorite books	The Bible, Bhagwad Gita, Love in the time of cholera, The God of small things, Zen and the art of motorcycle maintenance, Oliver Twist among others.