New Think Creative
My blogs
| Industry | Marketing |
|---|---|
| Introduction | Writer, Lawyer, Musician and Blogger. Brian Rose is our resident overachiever and Director of Connections. A dedicated student of popular culture, he is constantly searching to find the pulse of how people think and communicate in the Social Media age, and to find innovative ways to cultivate social experiences before, during and after a film’s release. New Think Creative focuses its powerhouse creative talents on movies and entertainment properties. Behind our award-winning, creative-driven advertising backgrounds, we apply the same branding techniques for movies and entertainment properties that were hugely successful for Apple, Dominos, De Beers, FedEx, Frito-Lay, HBO, Merrill Lynch, NYSE, Pepsi, Pizza Hut P&G, and VISA. The heart of our 360˚ creatively driven approach is to feed online communities with innovative content - games, Facebook apps, behind the scenes featurettes and viral videos - which are designed to ignite a frenetic digital buzz, right up to opening day. |
