ZOIC Crew
| Industry | Manufacturing |
|---|---|
| Occupation | Brand Specialist |
| Location | San Diego, CA, United States |
| Introduction | ZOIC was the first company to successfully integrate the baggy mountain bike short into the mainstream cycling conscious. Incorporating the “inner liner” with the “external shell” has become the clothing of choice for many cycling enthusiasts. This clothing alternative has captured mountain bikers of all shapes and sizes, who have helped launch ZOIC into the forefront of their outdoor pursuits. ZOIC has always been a grassroots, organic corporation, eschewing mainstream media, advertising, and athlete sponsorship, while focusing on local race sponsorships, kids programs, industry events, and general cycling advocacy programs. We love being outside, experiencing the moment, and connecting with our pursuits; helping people achieve their outdoor goals motivates us. Whether it’s being there for a child’s first ride, the first mountain bike, the first race, the first downhill, or the first cup of coffee for the day, we want to be with you. |
| Interests | mountain biking, commuting, riding around town, being more sustainable |
| Favorite music | Everything |