Rob
| Gender | Male |
|---|---|
| Industry | Marketing |
| Occupation | Senior Product Specialist, Eloqua |
| Location | London, London, United Kingdom |
| Introduction | Crazy outgoing, analytical problem solver, and an optimistic risk taker! I'm a marketing professional with 8 years of combined experience and education in Strategic, International, and Digital Marketing. Working with Eloqua UK, in London, involves me daily with our largest global and strategic customers, educating, supporting, and maximising their marketing spend. To date, I've worked in a number of industries, including Healthcare, Digital Print, and Non-profit/Charity, which has exposed me to various B2B and B2C marketing challenges. Now working one-on-one with the marketing departments of Standard and Poor's, Schroders, Platts, VMWare, SportingBet, to name a few, continues to broaden my hemisphere of industry-specific, B2B and B2C experiences. Moving to London, UK in May 2008, checks off a long time personal goal. It has been tough taking on the needs of two growing divisions of Eloqua: EMEA and APAC. Our regional team is not large, only 11 persons, including myself. However, with the support of 200+ Eloquan's in North America, as well the regional support of our partners like Astadia, Banner, DemandGen Europe, MarketOne, and more! |
| Favorite books | I can read! However, I'm out of touch with some really good novels. Again, a slightly eclectic taste here as well. If you like some of the classic political thrillers, 1984 by George Orwell and Brave New World by Aldous Huxley are a must. For a good laugh, i was recommended "I just want my pants back" a first novel for author David J. Rosen. Its excellent, really easy and quick read, yet in my opinion an emotional ride that may result in the odd tear. If you feel like your life has reached a whole new low, read this book, its a perfect reflection on tough times and making difficult choices. Lastly, I have really enjoyed the works of Malcom Gladwell. I would recommend Tipping Point to all you fellow marketing biz geeks out there, but for all, a great read is Blink. For the average person (like myself) its threatens your beliefs and values. It makes you question your very instinct and challenges you to change your very essence. Though written in anecdotal stories, it does leave most readers demanding more scientific answers. Regardless, I believe the persuasive argument should not be overlooked because of his delivery method, but perhaps for the skeptic, let this simply be the introduction to the topic at hand. |