Robert McInnis
My blogs
| Gender | Male |
|---|---|
| Location | New York, United States |
| Introduction | Robert is an award-winning New York advertising design/effectiveness strategist, speaker, and photographer who, for the past 20 years, has been conducting seminars throughout the world on the topic of direct-response advertising and design. He is a graduate of Dartmouth College and the author of one of the Web's largest advice sites on print advertising effectiveness. Bob has taught his techniques to some of the industry's most prominent ad agencies (McCann-Erickson), newspapers (Newsday), and magazines (Harvard Law Review). He has shared his techniques at the Society of Newspaper Design (US), the World Association of Newspapers (Spain), the Newspaper Society (UK) and the American Press Institute. |