Ajay Gupta
My blogs
| Gender | Male |
|---|---|
| Industry | Advertising |
| Occupation | Advertising & Marketing |
| Location | Bangalore, Karanataka, India |
| Introduction | Hi, I’m Ajay Gupta and I write Indian Advertising & Marketing Culture Blog to update marketers on new trends for audience segmentation and customized marketing message delivery. I have eight years experience on Indian and international advertising industry. Worked for diverse verticals like Digital advertising, Print advertising, B2B Events & Exhibitions. I’m currently working with Wunderman Advertising (WPP Group) as Associate Account Director. Prior to Wunderman was setting up the southern market for Tyroo Media, the only Indian start-up to have been funded by Yahoo. Tyroo provides a platform to advertise on network of websites across the globe. Former to Tyroo, facilitated exchange4media group to start their southern wing. Heading sales and marketing for Pitch, Impact, Franchise Plus and Realty Plus magazines. Successfully coordinated and completed the Global Franchising and Licensing exhibition for 3 years in Singapore. As an advertising professional my challenges include complex plans, tight deadlines, and getting results. You need to be smart, flexible, and quick. |
| Interests | Travelling, Swimming, Trekking, Wild life Safari, Scuba Diving. |
| Favorite movies | Armagedon, End of Days, Leathel Weapon, 48 Hours, Double Impact |
| Favorite music | Indian instrumental, Devotional songs |
| Favorite books | Ogilvy on Advertising by David Ogilvy, Marketing Metrics by Paul W Farris, Art of Digital Branding by Ian Cocoran, Rich Dad & Poor Dad by Robert T. Kiyosaki, The 4-Hour work Week by Timothy Ferriss. |